Marketing Operations Lead - Rare Disease

About the Department

The Strategy & Rare Disease (STARS) organization drives the long-term strategic direction of Novo Nordisk Inc. (NNI)/North America Operations (NAO) and leads all US commercial efforts for Novo Nordisk’s Rare Disease portfolio. The mandate of STARS is to facilitate the development and to coordinate the execution of the long-term strategy, defining a sustainable business model in US beyond a 5-year time horizon. This department serves as the insiders of the US market when informing and help shaping upstream decisions around future investments and assets. The Rare Disease portfolio includes products in the hemophilia and growth disorders therapeutic areas, new products in the pipeline, and products acquired through business development efforts in existing and new areas. The STARS team collaborates and partners with groups across NAO, Research & Early Development, Development, innovation hubs across NN, other affiliates, and global. We’re looking for individuals who are enterprise thinkers, inclusive leaders, and strong collaborators, as we embark on shaping our future.

The Position

The Rare Disease Marketing Operations Lead is responsible for assisting the Rare Disease Commercial Strategy & Marketing Head in developing, communicating, and executing key strategic initiatives across the portfolio. The position serves as a strategist, consultant and implementer, planning and directing key marketing operational, financial, and administrative activities.

This role is also responsible for ensuring preparedness for all executive engagements and leads key strategic initiatives ensuring alignment with BU goals, as well as managing internal marketing communications. They will develop and implement a comprehensive strategy for agency management, lead portfolio promotional materials management and drive cycle planning and operations. This role includes overseeing the marketing materials planning and review process, management of internal agency's operations, and facilitation of POA meetings. The leader will set clear goals and drive continuous improvement and innovation. This role actively participates as a member of the marketing leadership team in shaping strategy, structure, culture and engagement.

Relationships

Reports to the Rare Disease Commercial Strategy & Marketing Head and serves as a key member and contributor to the RD Marketing Leadership Team. This position interacts with the marketing leaders and works closely with key stakeholders across Rare Disease and extended stakeholders. Examples include Rare Disease Commercial Strategy & Marketing, Strategy & Planning, Hemoglobinopathies, Field Sales, Strategic Partnerships & Engagement, Commercial Excellence and Innovation, Customer Experience and Marketing Enablement, Employee Experience, Business and Commercial Excellence, Ecosystem and Enterprise Influence, CMR, Communications, MAPA and Finance. External relationships include interactions with various vendors and consultants based on the needs of special projects or implementation of new programs. Provide oversight for cross-organizational working groups to ensure alignment.

Essential Functions

• Supports the Rare Disease Commercial Strategy & Marketing Head on key strategic opportunities, initiatives, goals and objectives
• Support the development of executive narrative, storytelling and presentations for marketing to communicate strategy, tactical plans, performance, direction, business cases, inspiration and updates
• Develop communications for effective engagement, alignment and execution
• Support the advancement of the Rare Disease Marketing culture and engagement
• Demonstrate a deep understanding of the Rare Disease business across relevant Tas
• Drive strategic projects to secure organizational efficiencies or maximize performance opportunities in alignment with company priorities, strategic direction and NN WAY
• Monitor progress and performance of strategic projects, identifying and mitigating risks, and ensuring alignment with overall business unit and enterprise goals
• Facilitate cross-functional collaboration to drive operational efficiency and effectiveness for marketing initiatives
• Responsible for developing and executing the Rare Disease marketing change management and transformation approach
• Demonstrate strong leadership role across the organization, by engaging in close collaboration with key internal stakeholders to drive a unified enterprise approach for marketing
• Plan and execute meetings, town halls and offsites/retreats for marketing including agenda development, logistics coordination, and follow-up activities
• Drive effective organizational alignment to company priorities, strategy development, scorecard management, planning & budgeting and strategic initiatives
• Drive and execute key strategic projects combining external insights and internal thinking
• Participate as an active member of the Marketing Leadership team to shape the strategy and culture and always challenging the status quo to ensure success
• Support the planning process to ensure AB anchoring of prioritized Marketing initiatives
• Drive strategic projects to secure organizational efficiencies or maximize performance opportunities in alignment with company priorities, strategic direction and NN WAY
• Identify emerging trends, disruptive technologies, and potential market shifts that may impact the portfolio
• Oversees agency management ensuring operational alignment with the needs of the commercial organization. Establish key performance indicators (KPIs) to measure the success and impact of the in-house agency as well as PRB review and approval
• Support and foster marketing efforts for all POA and regional meetings
• Responsible for the continuous management and oversight of the Marketing budget, including vendors and suppliers, ensuring that expenditures remain within target levels. Identify opportunities for cost savings and efficiency improvements

Physical Requirements

Approximately 20-30% overnight travel.

Qualifications

• A bachelor’s degree or equivalent in Business, Marketing or related field required. Advanced degree preferred
• 10+ years of progressive business, strategic planning, operations, consulting, or related business experience required, preferably within the pharmaceutical industry
• Possess superior communication skills with the ability to synthesize complex information into user-friendly, persuasive formats and presentations
• Ability to adapt to rapidly changing business requirements and operate at both the strategic and tactical level
• Demonstrated ability to develop practical solutions to broad, complex issues with minimal oversight
• Prior consulting experience and/or significant proven project experience required
• Hands-on experience in project/portfolio resource planning, reporting, prioritization, and budgeting
• Proven success in developing strategy through expert understanding of market and industry
• Ability to manage complexity, including the leadership of work across competing priorities
• Strong strategic thinking and analytical skills, with the ability to translate insights into actionable marketing strategies to guide customer experiences
• Outstanding planning and organizational skills with exceptionally high attention to detail and proven track record of results and follow up
• Excellent stakeholder management skills, with ability to influence leaders and collaborate with cross-functional teams across the organization
• Excellent leadership and team management skills with the ability to inspire and motivate others

The base compensation range for this position is $ 148,290 to $ 259,510. Base compensation is determined based on a number of factors. This position is also eligible for a company bonus based on individual and company performance. 

Novo Nordisk offers long-term incentive compensation and or company vehicles depending on the position's level or other company factors. 

Employees are also eligible to participate in Company employee benefit programs including medical, dental and vision coverage; life insurance; disability insurance; 401(k) savings plan; flexible spending accounts; employee assistance program; tuition reimbursement program; and voluntary benefits such as group legal, critical illness, identity theft protection, pet insurance and auto/home insurance. The Company also offers time off pursuant to its sick time policy, flex-able vacation policy, and parental leave policy.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.

Novo Nordisk is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, protected veteran status or any other characteristic protected by local, state or federal laws, rules or regulations.

If you are interested in applying to Novo Nordisk and need special assistance or an accommodation to apply, please call us at 1-855-411-5290. This contact is for accommodation requests only and cannot be used to inquire about the status of applications.