We have adopted a set of data ethics principles that support ethical decision-making when using data across the value chain. The principles draw on established concepts in privacy, bio- and healthcare ethics, human rights, and business ethics to ensure we work with data in a way that maximizes benefits and minimizes harm for individuals and society. We are in the process of expanding our global data protection programme, anchored in the Business Ethics Compliance Office, to cover data and AI ethics through policies, trainings, communication, monitoring activities, and audits.
The Data Ethics principles cover all types of data collected, analysed, stored, shared, and otherwise processed. The AI Ethics Principles are relevant and apply to all forms and use of AI including, but not limited to, research and business operations.
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