Reputation ratings
Did you know that Novo Nordisk has asked its employees to give their view of the reputation of the company?
The employees' opinion about the reputation of Novo Nordisk is measured every year in an online survey. In the survey reputation is measured on various parameters such as social responsibility, emotional appeal, products and services, vision and management, financial results and work environment.
The latest survey (in the autumn of 2006) was carried out among Novo Nordisk’s employees in Denmark, England, China, US and Germany. Around 2,900 employees took the time to answer a web-based questionnaire.
Employees in Novo Nordisk rate the reputation of Novo Nordisk really high. On a scale from 1-100, where 100 is the best, the employees give Novo Nordisk a total score of 83.5 in average across the countries. A score above 80 is considered ’excellent’.

